Content Marketing

Although Google does not factor meta descriptions into the page’s ranking, meta descriptions still pack a mighty punch when it comes to your click-through rate (CTR) in SERPs. But with a mere 155 charcters to work with how are you going to persuade searchers to click your link and visit your web page? Let’s find out what Meta Tag Man has to say about how to write a meta description that actually gets clicks. Know…

Having a company blog can be extremely beneficial to your business in many ways. As high-quality, informative content becomes an increasingly important factor in determining how sites will rank in search results, many businesses are discovering the immense power of having a blog on their company website to increase rankings, increase traffic, expand brand awareness and drive conversions. Today on the Volume 9 blog, we are going to take a look into what kind of…

If your business is just hopping on the blogging bandwagon, or even if you’ve been blogging for years, you may be struggling with the management part of it all. And at the top of that management mountain; figuring out who will be doing all this blogging??? In the SEO biz, blogging is considered just one piece of the “content marketing” pie. And we at Volume Nine (or SEO experts, if you will…) are happy to…

You’ve probably heard the phrase “content is king” when it comes to your website and SEO. So you’ve tried adding new pages of content to your site, only to be hindered by lack of time, lack of ideas, or lack of resources. Don’t fret – there are some easier ways to add more content to your website without having to crank out page after page. 1. Have a Blog – and Don’t Be Afraid to…

In the ever-evolving word of search marketing, the importance of marking up data on content pages continues to grow. Markup tools like Schema.org or Facebook’s Open Graph feature are excellent ways to not only make it easy for search engines to find and understand elements of a webpage, but also for users to find and select the best page for their query. However, we are often asked how these two different tools work together. Webmasters…

We’ve all seen them. They are a great way to convey important information while being eye-catching and engaging. Users are able to easily share them with colleagues and Facebook friends alike. They are infographics, and they are a great tool to sprinkle into websites and company blogs for user engagement. Not to get too nerdy, but I think this infographic about infographics illustrates the sharability and importance perfectly (from Bit Rebels https://cdn.bitrebels.netdna-cdn.com/wp-content/uploads/2012/08/social-media-analytics-actions-infographic.png): Here are a few important tips for making your…