Overview of SEO Training – Unit 2
David Yarian and Brian Lich put together a series of video lessons that represent Volume Nine’s overall approach to and philosophy about SEO. In Unit 2, they’ll be walking you through their steps for performing an SEO review with full keyword exploration.
For any site that we’ll be performing SEO against, there are 5 steps we want to walk you through, which are the 5 lessons you’ll see below. Some of the key themes throughout this unit are also really addressing the old school vs. new school SEO approach. They conclude the unit addressing the old school approach of winning rankings. No longer is SEO all about just winning rankings. Instead, the new school — and V9 — approach is really establishing expertise and trust for your content and for your domain.