Richard Lesher

With a market share of over 80% on a global scale, Google seems to be the undisputed and undefeated champion

The world of SEO is constantly evolving, with new terminology and features coming and going as quickly as the next

Launching a new website is always a very tricky prospect from an SEO perspective. Without taking the proper steps and

Managing the online presence of a business with multiple locations will take effort to plan, execute, and maintain, but it

At this point, there’s a good chance you’re aware that Google’s Disavow Tool exists. The disavow feature has been around

Regretfully, meta descriptions are often a less-loved stepchild of the SEO world. And while that analogy may seem a little

A technical SEO checklist can help to identify issues that often get in the way of you leveraging the ranking

Google Posts went live recently for most Google My Business (GMB) customers. It enables businesses on GMB to instantly share

You probably already know that proper redirection can make or break a site’s SEO, especially during migrations. You also probably

Including calls to action (CTAs) on your website and blog is essential in driving users down the funnel to a

One of the many debates within the SEO space is whether clickthrough rate, or CTR, affects search results. At first

When you hear the term “search engine optimization”, you may think of content optimized with keywords or page indexes. However,

Among Internet marketers, a hotly debated topic is whether you should use a subdirectory or a subdomain for your blog.

Toward the end of April, Google quietly rolled out some updates to YouTube’s user interface. On top of introducing hover-over

There are a ton of buzz-worthy terms in digital marketing, but none are as important to your digital (and overall)

For everyday users, the thought of internet security usually brings up images of guarded underground server farms, nefarious hackers in

In 2016, China held the title for the largest population of internet consumers, reporting a total of 721 million users.

  The Why of Categories Every good webpage has a purpose.  It lets the user *do* something.   Before we can

Tl;dr: Google passes PageRank value for all 30x redirects like they do for 301 redirects Google Is Treating Redirects Differently

Updating your website involves cleaning house, and you may have the urge to simply delete pages you think have become

I launched an AngularJS redesign on a large-scale ecommerce site in late 2015– just two short weeks after Google announced

Until recently marking up products on a category page were seen as abuse of structured data and you could lose

An orphan page is a webpage that is not linked to from other pages. It’s floating in webspace, can be

A new website launch is an ideal time to showcase a revamped strategy, user interface, and design – or it